12 digital youth trends you need to know about
12 digital youth trends you need to know about, is Disrupt's analysis of what brands need to understand about the [...]
The main differences between sport and esports sponsorship, and how it will evolve
Ahead of Esport Insider's 'Betting on Esports' conference, Strive Sponsorship Managing Director, Malph Minns, was asked his opinion on the [...]
What sponsors want and where their dollars will go 2017 research report
IEG’s annual 'what sponsors want and where their dollars will go research report' is an interesting insight into what sponsorship [...]
Strive Sponsorship spark Chain Reaction with new deal
Strive Sponsorship, the sport and entertainment marketing consultancy, has built on its long legacy in cycling by being appointed to [...]
Esports legal frameworks, contractual and intellectual property issues
The 3rd edition of LawInSport’s Annual Conference ‘Understand The Rules Of The Game’ will be hosted at the Royal Institution, [...]
Esports brand ambassadors – how to find a good fit
What are the differences between engaging a traditional sports audience versus tackling the esports demographic when it comes to using [...]
The opportunities for brand sponsors in niche sports
In the second part of a two-part interview, Sporto (producer of sports business conferences, magazines and awards) discusses with Malph Minns, Strive [...]
Early adopter, non-endemic brand sponsors are key to emerging sports
Why has data availability changed the sponsorship industry? What does the esports ecosystem look like and why the involvement of [...]
GAME on for Strive Sponsorship
Strive Sponsorship continues to strengthen its growing reputation in esports after being appointed by UK retailer GAME and their subsidiary company [...]