Expert insight on esports
Law firm Wiggin present their view of the layers of the esports value chain, the potential opportunities and predicted legal [...]
Protein youth report
Call them Post-Youth, Gen-Z or straight-up Youts, this highly influential group of 16-24 year olds are radically changing the definition [...]
Fan Engagement: Right content, right channel, right time
The Leader’s Report, ‘Fan Engagement: Right content, right channel, right time’, addresses the fact that “sport no longer starts or [...]
Esport brand integrations and the US audience
The esport brand integration and U.S. audience report is a study commissioned by the Esports Ad Bureau and conducted by Magid [...]
Esports: competing, levelling up & winning minds and wallets
Research Now’s Esports: competing, levelling up & winning minds and wallets report “seeks to bring clarity and understanding to the [...]
A guide to event sponsorship – current trends and best practices for success in 2017
The online world has connected brands to customers in new ways, but events can give them something digital advertising can't [...]
Strive Sponsorship and Coutts partner to support UK esports Industry Growth
Strive Sponsorship, the sports and entertainment marketing consultancy, and Coutts private bank have partnered to initially host an event aimed at supporting the growth [...]
Global esports market report 2017
The 'Global esports market report 2017' delivers snapshots of key trends, gives an overview of the global esports market and [...]
Games 360 US Report
The Games 360 US Report reveals how Americans feel about (and consume) gaming, the devices and platforms they prefer and how [...]