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  • Esports sponsorship exposure trends report 2021

    Esports sponsorship exposure trends report 2021

    Any sponsorship practitioner worth their salt will tell you that measuring a sponsorship's effectiveness by a single measure has little intrinsic value, not least if that measure is advertising value [...]

  • Guild Esports: The detail behind the bet on Beckham

    Guild Esports: The detail behind the bet on Beckham

    On 25th June 2020 Guild Esports was presented to the world with David Beckham positioned front and centre as a co-owner of the new business. Guild Esports’ stated aim is [...]

  • The sports industry outlook report 2020

    The sports industry outlook report 2020

    Deloitte's sports industry outlook report 2020 predicts the trends that they believe will dominate and disrupt the sports industry over the next 12 months. The report (which has a US skew) identifies [...]

VU.CITY appoints Strive to assess metaverse and video gaming opportunity

VU.CITY, the smart city 3D planning platform that helps architects, developers and planners make better design decisions, has appointed Strive [...]

Smarkets appoints Strive to provide daily sports content services

Smarkets, one of the biggest betting exchange platforms in the world, has appointed Strive Sponsorship to provide written and podcast [...]

Esports Scotland appoint Strive Sponsorship to maximise commercial opportunities ahead of Commonwealth Games and beyond

Esports Scotland, an event and league operator, promoter of grassroots esports participation, and the body responsible for Scottish national esports [...]

Esports Industry Annual Survey 2022

The Esports Industry Annual Survey 2022 is the fourth edition and analyses more than 400 responses from professionals involved in esports [...]

The power of gaming influencers report 2021 – part 3

Streamers and gaming influencers have audiences of loyal followers ranging from tens to tens of millions. These fans are not [...]

The power of gaming influencers report 2021 – part 2

Gaming personalities entertain and engage with audiences that are highly loyal, and receptive to their opinions and brand recommendations. This [...]

The power of gaming influencers report 2021 – part 1

The power of gaming influencers report 2021 - part 1 is the first of a three-part series. Part 1 sizes the [...]

The changes to sports broadcasting and distribution report 2021

The changes to sports broadcasting and distribution report 2021 takes a closer look at the changes to broadcast and distribution [...]

Threats and opportunities in women’s sport report 2021

Leader's the threats and opportunities in women's sport report 2021 shares a snapshot of the strategies and leadership from around the world [...]