Women’s sports fans – how do you reach, engage, and monetise them?
A new study from the Women’s Sport Trust has found that there are currently 6 million committed women's sports fans [...]
World Rugby engages Strive to evaluate gaming and esports opportunities – Case Study
World Rugby is the international governing body for the sport of rugby union and organises the Rugby World Cup every [...]
SailGP appoints Strive to broaden its esports and gaming thinking after eSail GP success – Case Study
SailGP is the annual global inshore stadium racing championship contested by nations and featuring sailing’s top athletes. In its inaugural [...]
Badminton World Federation selects Strive’s to inform its esports and gaming strategy – Case Study
The Badminton World Federation (BWF) is the international governing body for the sport of badminton recognised by the International Olympic [...]
How is influencer marketing evolving in the sports sector?
'How is influencer marketing evolving in the sports sector?' is the title of an interview Strive's Managing Director, Malph Minns, gave [...]
Why top draft pick Victor Wembanyama is an unprecedented branding opportunity
Why top draft pick Victor Wembanyama is an unprecedented branding opportunity is an article published by Yahoo Finance on 23rd [...]
Why marketers are pulling away from FaZe Clan as the esports organizations struggles take center stage
Why marketers are pulling away from FaZe Clan as the esports organizations struggles take center stage is an article published [...]
The ECB enlists Strive’s help to inform esports marketing strategy – Case Study
The England and Wales Cricket Board (ECB) is the national governing body of cricket in England and Wales. It oversees [...]
Esports Scotland asks Strive to provide a sponsorship workshop for their commercial team – Case Study
Esports Scotland promotes grassroots participation in esports, owns and runs events, manages national teams, and engages the Scottish esports community [...]