What sponsors want and where their dollars will go 2017 research report
IEG’s annual 'what sponsors want and where their dollars will go research report' is an interesting insight into what sponsorship [...]
SuperData esports research report 2017
The SuperData esports research report 2017 is a summary report forcasting total revenues, sources of income, audience sizes, the battle for [...]
Newzoo’s Global esports Market Research Report 2017
Newzoo's Global esports Market Research Report 2017 gives a point of view on the key trends, global esports market revenue, [...]
The UK Rugby Union Commercial Opportunity Report 2016
Ahead of the 2017 6 Nations Rugby Championship, Nielsen Sports 'UK rugby union commercial opportunity report 2016' examines the social media [...]
China and football – The world’s newest superpower report
Nielsen Sports 2016 'China and football - The world's newest superpower research report' aims to provide an outline of the Chinese [...]
Sport online research report 2016
Repucom's (now Nielsen Sport) 'Sport online research report 2016' examines the rise of esports and what it means for brands [...]
SuperData’s Digital Games and Interactive Media 2016 Report
Interactive entertainment generated $91 billion in revenues in 2016. Highlights of SuperData's Digital Games and Interactive Media 2016 Report include: [...]
How brands can benefit from the explosion in female fitness
Driven by the proliferation of fitness devices, celebrity 'fitspiration' and government campaigns, there is a new wave of women who [...]
The definitive global guide to brand activations at music festivals 2016
Kick-started in 2010 by Frukt, the definitive global guide to brand activations at music festivals was born out of an observation [...]
The growing importance of brand partnerships in the music industry
The IFPI Global Music Report 2016 is a useful overview of the health of the music industry showcasing the main revenue [...]