Esports brand ambassadors – how to find a good fit
What are the differences between engaging a traditional sports audience versus tackling the esports demographic when it comes to using [...]
The opportunities for brand sponsors in niche sports
In the second part of a two-part interview, Sporto (producer of sports business conferences, magazines and awards) discusses with Malph Minns, Strive [...]
Early adopter, non-endemic brand sponsors are key to emerging sports
Why has data availability changed the sponsorship industry? What does the esports ecosystem look like and why the involvement of [...]
GAME on for Strive Sponsorship
Strive Sponsorship continues to strengthen its growing reputation in esports after being appointed by UK retailer GAME and their subsidiary company [...]
Sheridans Sports Industry Masterclass
The Sheridans Sports Industry Masterclass will be taking place on Tuesday 6th June 2017 in London from 1.30pm to 5.30pm. [...]
Wiggle strive to maximise value from women’s professional cycling
Strive Sponsorship, the sport and entertainment marketing consultancy, has been retained by Wiggle to provide activation consultancy for their Wiggle [...]
Video: Demystifying esports: what are esports and what’s law got to do with it?
Westminster Law School and leading sport, gaming and esports law firm, Sheridans, hosted a panel discussion to not just demystify and address [...]
SuperData esports research report 2017
The SuperData esports research report 2017 is a summary report forcasting total revenues, sources of income, audience sizes, the battle for [...]
A sporting commercial model for the digital age
Ben Wells is the Managing Director of Well Said, a consultancy that operates where sport meets technology and strategy, and author [...]