The seven commandments of esports communications
The Story Mob's 'seven commandments of esports communications' whitepaper gives a fan-focused view of esports communications that teams and sponsor brands [...]
The Story Mob's 'seven commandments of esports communications' whitepaper gives a fan-focused view of esports communications that teams and sponsor brands [...]
Newzoo's guide to esports league sponsorships for consumer brands addresses one of many options available to brands to leverage esports [...]
The rate of change in women’s sports is one of the most exciting trends in the sports industry right now. [...]
Sports organisations – from rights holders to sponsors, broadcasters to agencies – are embarking, to some degree or another, on [...]
Each year, research firm Nielsen interview a panel of industry experts from across the world, to find out what the [...]
Whether we're talking to brands, rights holders or other agencies, it's amazing how many either don't know the specific audience/fan [...]
DBLTAP's mission is to 'tell the stories beyond the stage and bring fans closer to their heroes'. In this paper [...]
League borrows heavily from traditional NBA format Seventeen NBA teams have signed up, but three are missing Commercial opportunities include [...]
The Leader’s Report, ‘Fan Engagement: Right content, right channel, right time’, addresses the fact that “sport no longer starts or [...]
Ahead of Esport Insider's 'Betting on Esports' conference, Strive Sponsorship Managing Director, Malph Minns, was asked his opinion on the [...]