Research reports

The power of gaming influencers report 2021 - part 1 is the first of a three-part series. Part 1 sizes the [...]

Gaming isn’t just for younger generations. While Gen Z and Millennials are much more likely to spend their free time [...]

The global gaming, VR and metaverse report summarises 2020, an unprecedented year for the games market, whilst looking forward at [...]

Facebook's gaming marketing insights report provides research into player behaviour, their motivations, preferences and habits. It illustrates the increasingly important role [...]

Esports is changing. Over the past few years, the lines between esports, live streaming, and even influencer marketing have become [...]

Millennial gamers are the most powerful gamer audience today. They are the first generation to grow up with gaming's ubiquity, [...]

The live video game streaming trends report Q1 2021 summarises the central trends from online streaming across the computer games [...]

The video game streaming trends report 2020 summarises the central trends from online streaming across the computer games landscape. Information, [...]

The growth in women’s sport and what it means for marketers report 2021 explores how women’s sport is perceived around [...]