Global sports fans in the information age. Who are we? What motivates us? How do we create value? Which fans behaviour is most likely to be influenced by sponsorship?

The Fan Revolution report charts the changing relationship between fans and brands and rights-holders and introduces Repucom’s pioneering Fan DNA research. Get your free copy of ‘Fan Revolution’ here.

If you would benefit from the advice of a sports agency, Strive Sponsorship can help. Contact us for sports sponsorship, commercial, content, operations, investment and communications consultancy services.