The opportunities for brand sponsors in niche sports

In the second part of a two part interview, Sporto (producer of sports business conferences, magazines and awards) discusses with Malph Minns, [...]

Early adopter, non-endemic brand sponsors are key to emerging sports

Why has data availability changed the sponsorship industry? What does the eSports ecosystem look like and why the involvement of [...]

GAME on for Strive Sponsorship

Strive Sponsorship continues to strengthen its growing reputation in eSports after being appointed by UK retailer GAME and their subsidiary company [...]

Sheridans Sports Industry Masterclass

The Sheridans Sports Industry Masterclass will be taking place on Tuesday 6th June 2017 in London from 1.30pm to 5.30pm. [...]

Wiggle strive to maximise value from women’s professional cycling

Strive Sponsorship, the sport and entertainment marketing consultancy, has been retained by Wiggle to provide activation consultancy for their Wiggle [...]

Video: Demystifying eSports: what are eSports and what’s law got to do with it?

Westminster Law School and leading sport, gaming and eSports law firm, Sheridans, hosted a panel discussion to not just demystify and address [...]

SuperData eSports research report 2017

The SuperData eSports research report 2017 is a summary report forcasting total revenues, sources of income, audience sizes, the battle for [...]

A sporting commercial model for the digital age

Ben Wells is the Managing Director of Well Said, a consultancy that operates where sport meets technology and strategy, and author [...]

eSports media: How it’s broadcast to fans, and how traditional TV is getting involved

Twitch and YouTube are the dominant eSports media brands, and are battling for market share Conventional TV wants to get [...]

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