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Threats and opportunities in women’s sport report 2021

The threats and opportunities in women's sport report 2021 shares a snapshot of the strategies and leadership from around the world [...]

Introduction to the metaverse report 2021

While the metaverse can feel like an impossibly “far away” concept in the eyes of many beholders, the truth is [...]

Brands that have seized the opportunity during COVID

The brands that have seized the opportunity during COVID have enabled people to navigate life more easily, achieving convenience, comfort and [...]

Guide to advertising in video games

Gaming is one of the most flexible and versatile mediums available today through which brands can connect with their target [...]

Music industry review 2020

In what was a turbulent year for all those involved in the music industry this past year, the music industry [...]

Digital trends in the sports industry

The COVID-19 pandemic has acted as a catalyst for accelerated digital transformation leading to a number of digital trends in [...]

Strive’s BT and Excel Esports sponsorship work deemed ‘one of the biggest esports partnerships of 2020’

Dexerto has deemed Strive's advisory of BT on their esports strategy, and subsequent sponsorship of EXCEL ESPORTS, as one of [...]

Useful streaming, gaming and esports statistics and charts

As esports matures it attracts increased attention from established agencies and sees the birth of new ones.  The demand for [...]

Strive selected to help Fortress Esports conquer commercial success

Fortress Esports, creator of the largest video gaming and esports entertainment venue in the Southern Hemisphere, has appointed Strive Sponsorship [...]

Can esports be an effective marketing platform for sports businesses?

Why are sports businesses investing in esports? Is it a long-term strategic play rooted in a sound commercial rationale and [...]