The seven commandments of esports communications
The Story Mob's 'seven commandments of esports communications' whitepaper gives a fan-focused view of esports communications that teams and sponsor brands…
The Story Mob's 'seven commandments of esports communications' whitepaper gives a fan-focused view of esports communications that teams and sponsor brands…
Newzoo's guide to esports league sponsorships for consumer brands addresses one of many options available to brands to leverage esports…
The rate of change in women’s sports is one of the most exciting trends in the sports industry right now.…
Sports organisations – from rights holders to sponsors, broadcasters to agencies – are embarking, to some degree or another, on…
Each year, research firm Nielsen interview a panel of industry experts from across the world, to find out what the…
Whether we're talking to brands, rights holders or other agencies, it's amazing how many either don't know the specific audience/fan…
DBLTAP's mission is to 'tell the stories beyond the stage and bring fans closer to their heroes'. In this paper…
League borrows heavily from traditional NBA format Seventeen NBA teams have signed up, but three are missing Commercial opportunities include…
The Leader’s Report, ‘Fan Engagement: Right content, right channel, right time’, addresses the fact that “sport no longer starts or…
Ahead of Esport Insider's 'Betting on Esports' conference, Strive Sponsorship Managing Director, Malph Minns, was asked his opinion on the…