NBA 2K League looks to hit the right notes with esports venture
League borrows heavily from traditional NBA format Seventeen NBA teams have signed up, but three are missing Commercial opportunities include…
League borrows heavily from traditional NBA format Seventeen NBA teams have signed up, but three are missing Commercial opportunities include…
Malph Minns has been asked to both present on the opportunity esports presents brands and traditional sports rights holders, as…
Newzoo’s latest market report, ‘Key insights into esports in the America's’ examines a key region for esports as it represents…
Nielsen’s report ‘The esports playbook - understanding the fans’ examines esports fans across UK, US, France and Germany looking at…
YouGov wanted to find out more about the UK esports market, compiling a research report entitled ‘Just a game? Understanding…
In SMG Insight/YouGov’s special report, ‘do the US and UK really love each other’s sports – or are we just…
Law firm Wiggin present their view of the layers of the esports value chain, the potential opportunities and predicted legal…
Call them Post-Youth, Gen-Z or straight-up Youts, this highly influential group of 16-24 year olds are radically changing the definition…
The Leader’s Report, ‘Fan Engagement: Right content, right channel, right time’, addresses the fact that “sport no longer starts or…
The esport brand integration and U.S. audience report is a study commissioned by the Esports Ad Bureau and conducted by Magid…