Hot tubs and hardcore gamers: How Twitch is trying to stay brand-friendly as it expands beyond gaming
Hot tubs and hardcore gamers: How Twitch is trying to stay brand-friendly as it expands beyond gaming is an article…
5 years ago
We need to see ourselves as a media business – AC Milan’s endgame for content
We need to see ourselves as a media business - AC Milan’s endgame for content is an article published by…
6 years ago
Why adidas treats esports deals like media partnerships, not esports sponsorship deals
Why adidas treats esports deals like media partnerships, not esports sponsorship deals on 18th January 2021 that Strive's Managing Director,…
6 years ago
Strive’s BT and Excel Esports sponsorship work deemed ‘one of the biggest esports partnerships of 2020’
Dexerto has deemed Strive's advisory of BT on their esports strategy, and subsequent sponsorship of EXCEL ESPORTS, as one of…
6 years ago
The European esports report – high engagement and even higher potential
PayPal and Newzoo have produced the European esports report - high engagement and even higher potential which examines the European esports…
6 years ago
The value of esports in the UK report
Ukie, the trade body for the UK games and interactive entertainment industry, has produced the value of esports in the…
6 years ago
Gaming and esports – the next generation report 2020
YouGov's Gaming and esports - the next generation report 2020 summarises the preferences and behaviours of gamers (e.g. whether they play…
6 years ago
European sports fan research report 2020
If you're after a European sports fan research report, YouGov's 'The many faces of sports fans across Europe' is a…
6 years ago
Guild Esports: The detail behind the bet on Beckham
On 25th June 2020 Guild Esports was presented to the world with David Beckham positioned front and centre as a…
6 years ago
Key ways to engage one of Asia’s fastest growing gaming audiences
Niko Partners' Play like a girl: Key ways to engage one of Asia’s fastest-growing gaming audiences report explores the significant player growth…
6 years ago