The definitive global guide to brand activations at music festivals 2016
Kick-started in 2010 by Frukt, the definitive global guide to brand activations at music festivals was born out of an observation…
8 years ago
Research reports
The growing importance of brand partnerships in the music industry
The IFPI Global Music Report 2016 is a useful overview of the health of the music industry showcasing the main revenue…
8 years ago
F1 Benefits From a New Generation of Drivers
Much like golf, where 2015 saw the successful rise of some great new talent, F1 interest has benefited from some…
9 years ago
The State of Play in Golf Today – The Repucom World Golf Research Report 2015
Golf is a multi-billion dollar industry that is experiencing some of its most tumultuous times. But a new generation of players,…
9 years ago
Who are the UK Fans Watching the Rugby World Cup 2015?
Following on from Repucom's 'Rugby World Cup: What does the global fanscape look like?', Marketing Week and Experian have combined demographic…
9 years ago
The Value of Non-official Rugby World Cup Partners Social Media Campaigns
Market intelligence agency, Repucom, has identified, monitored and valued three of the most striking social media campaigns deployed by…
9 years ago
New Markets Show Huge Growth in Rugby World Cup Fans
New data shows the huge growth in the number of Rugby World Cup fans across the sport’s less dominant competing…
9 years ago
Esports revenues reach $765M in 2018 as enthusiasts grow to 165m
Esports is an evolving sponsorship platform that both brands and sponsorship agencies should be paying closer attention to in a saturated…
9 years ago
Rugby union sponsorship analysis
In the second of a three-part white paper series ahead of the 2015 Rugby World Cup, experts from around the…
9 years ago
What types of sports fans are most influenced by sponsorship?
Global sports fans in the information age. Who are we? What motivates us? How do we create value? Which fans…
9 years ago