Gfinity Appoint Strive Sponsorship to Help Realise esports Value

Strive Sponsorship, the sport and entertainment marketing consultancy founded by former Team Sky Head of Partnerships Malph Minns, has added [...]

Esports: The Emergence of a New Sponsorship Platform

Traditionally there have been seven sponsorship platforms: Sport Music Film Fashion Broadcast Arts & Culture Cause We are now in [...]

Esports revenues reach $765M in 2018 as enthusiasts grow to 165m

Esports is an evolving sponsorship platform that both brands and sponsorship agencies should be paying closer attention to in a saturated [...]